21st May 2010
Dear Pepsi & Pringles. This is how you get people psyched about a World Cup. Wieden + Kennedy blow everyone’s mind with a great 3 minute plus ad. Not even the inclusion of the brattish Ronaldo can take away from its genius. Nor the fact that Ronaldinho’s not in the Brazil squad. But Lucas is (hang on, that’s an entirely different blog post…)
Oh and ITV? You just got owned too.
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