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Pretty in Punk

You may have seen here that Manifest recently won the PR account for BrewDog – a barnstorming beer brand that is shaking the dust from the UK beer market. I don’t think we’ve ever enjoyed putting together a proposal so much – so we thought we’d share with you some pics we took of the proposal being put together at the Manifest offices before being dispatched to Scotland. At Manifest, we all get involved with every brief – so designers help bring PR concepts to life and the PR team provides the required wordsmithery for design projects.

BrewDog is not a shy and retiring brand by any stretch of the imagination – and we knew it was going to be a pretty competitive pitch process – so we decided to go out all guns blazing in terms of both design and content…

Fresh produce on the cutting mat

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Envelope & two copies of the tender

Handmade perforation on envelope reads "Now let rip..."

...and this is how they were posted.

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One Response to “Pretty in Punk”

  1. [...] This post was mentioned on Twitter by Alex Myers. Alex Myers said: New blog post: Pretty in Punk – You may have seen here that Manifest recently won the PR account for BrewDog a barn… http://ow.ly/18221J [...]

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