Davenham - ISF Mailer and Game
Creative
Description
Davenham is the UK's leading independent asset lender and following the launch of their new product ISF (Integrated Stock Funding) they were looking for a novel way to promote it to their target audience.
Execution
Manifest developed an incentive mailer to drive people to the ISF website. The mailer introduced Davenham's new product, provided an incentive for more information and to see if you won you had to check out the Davenham 'Race for Finance'.
